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In the “Basic Laws of Human Stupidity,” Carlo M. Cipolla writes, “Our daily life is mostly, made of cases in which we lose money and/or time and/or energy and/or appetite, cheerfulness and good health because of the improbable action of some preposterous creature who has nothing to gain and indeed gains nothing from causing us embarrassment, difficulties or harm.”
Are You Losing Money In Trying to Make Money Online?
By this criteria, an internet marketer who spends loads of money on internet marketing projects and continuously loses money doing so is a stupid internet marketer. If this describes you, then that’s what your are. Foolish online marketers invest money that should be used for paying rent and bills to enrich an elite cabal of internet marketing gurus who churn out a constant stream of new products services, web hosting companies, etc.
Getting a Return on Your Investments Online
Big Projects and Long Term Investments for Rich People Online
Some savvy internet marketers find ways to quickly recoup their losses. Smart internet marketers with deeper pockets and more resources may be able to afford longer term projects, but will be working on creating a product or service that will meet an important need and likely pay off handsomely.
Fast Money, as Well as Longer Term Projects
Clever online business owner who don’t have money to burn may have two primary types of online income flowing in, one for fast return on investment, another for longer term internet enterprises and greater profits in the long run. How does this work? For example, an online marketer may invest money outsourcing the creation of an online marketing project or service. To recoup losses that initially come from such an investment, this internet business owner will quickly and cheaply create, say, a PLR product to sell at such venues as an online marketing forum. Such offers tend to be inexpensive. To get more money, this same marketer will then have a more pricey offer that appears after the buyer’s purchase of the initial product, when the buyer is still in “buying mode.”
Are You Making Money Online or Losing Money in Your Online Projects?
If your expenditure of money, time, and energy in your online business enterprises in only stressing your finances and causing grief to yourself and others, you are probably not going about it in a smart way. If so, you’ll need to change your strategies if you want your needless suffering to end, and start seeing profits come in as a result of your time, money and efforts.
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